Don't Write—THINK!

Presented by Leah Guren


Good writing is more than knowing where to put the commas. In fact, the best way to improve documentation quality is to stop and think before writing. This short course shifts the focus from just writing to discovering creative solutions through correct analysis.

Each session includes theory, introduction of best practices, plenty of examples, interactive drills, and home exercises.

Intended Audience
  • Writers
  • Editors
  • Document solution teams

Session Descriptions

Don't Write—THINK!: Session 1

Analyzing the content purpose and looking at four classifications of information needs.

Don't Write—THINK!: Session 2

Filtering information to distinguish between true and necessary, while prioritizing information based on user work flow.

Don't Write—THINK!: Session 3

Thinking outside the box to find creative solutions, including minimalism, wordless documentation, and offloading.

Presenter Biography

Leah Guren entered the field of technical communication in 1980. Her experience as a writer, editor, tech pubs manager, and consultant allowed her to develop a variety of technical communication training programs. Leah trains new writers for this field, as well as conducting seminars and in-house training for TCs of all levels, engineers, and managers. Her clients include many of the top high-tech companies in Israel.

Leah is best known for her ability to bring dry theory to life, illustrating rules with real-life examples and providing clear, practical guidelines which can be applied by writers of all levels and experience. An Associate Fellow with STC, Leah is a regular speaker at STC and other international technical communication conferences, and has served on STC's Board of Directors. For more information, see Cow TC ( or contact Leah.

What They're Saying

"I am definitely a newbie to this field and there is obviously so much to learn. I wanted to sample the water with this class rather than commit to an eight-week course, a few of which I have been eyeing. I enjoyed the class: the presentation, the content, the interaction.  It covered just enough and wasn’t overwhelming. ... I look forward to more learning exercises in the future."

     —S. G.