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DateWednesday, 8 January
Time1:00-2:00 PM EST (GMT-5)
Integrating Technical Communication and Localization
Companies that successfully integrate translation into the product-development process reap the financial benefits of simultaneous global releases, high-quality products that meet the needs of all their customers, and improved perception of customer service. Such integration also requires the localization vendor to take a long-term view toward its client relationships because, while integration results in short-term loss of revenue on a project, the overall budget for localization doesn't typically go down. Rather, client companies use the savings to expand their localized offerings.